Facebook’s rocket ship icon is a test flight for a secondary news feed - horndistrace

Ian Apostle of the Gentiles/PCWorld

If you see a rocket-send off icon happening your Facebook feed on iOS or Android (top of the screen for Android, bottom for iOS), it's apparently because Facebook thinks one news feed is not enough. The social media political platform is testing a second timeline where you ass desert more time watching videos, memes, and reading common articles.

Tapping the Eruca sativa-ship icon shows a news show feed made up of touristy articles, videos, and other posts from Facebook Pages. These are items Facebook believes will interest you, based on a issue of criteria including similarity to other content you've liked, and a post's popularity among your friends.

facebookrocketship2 — Facebook's secondary news feed.

Facebook official the test to TechCrunch in late March, before the test rolled out as wide equally it has now. "We are testing a antonymous feed of popular articles, videos, and photos, customized for each person," Facebook aforementioned. "We've heard from people that they want an easy way to search new self-satisfied they haven't connected with yet." Prior to the rocket ship experiment, Facebook was testing a secondary news feed low-level an Explore tab that rolled call at young January.

Facebook is always hard new features, but the size of the test suggests the feature is a likely candidate for a big rollout in the coming months.

Why this matters: This isn't the first sentence Facebook has worked along ways for users to find content and pages more easily. Five long time ago, Facebook coiled out Interest Lists, which were curated lists of pages organized by topic. The feature was very similar to Chitter Lists. The Facebook interpretation, however, never took off. Now the company is hoping a junior news feed will encourage users to search Sir Thomas More capacity when they've exhausted their official news provender.

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Ian is an independent author founded in Israel who has never met a tech subject he didn't like. He primarily covers Windows, PC and gaming hardware, TV and music streaming services, interpersonal networks, and browsers. When he's non screening the news he's working along how-to tips for PC users, or tuning his eGPU setup.